How to Create a Facebook Ad Account (Step-by-Step Guide)

A Facebook Ad Account allows you to run advertisements on Facebook, Instagram, Messenger, and the Audience Network. Follow these step-by-step instructions to set up your Facebook Ad Account.


Step 1: Log into Facebook Business Manager

  1. Open your web browser and go to Facebook Business Manager.
  2. Log in using your Facebook credentials.

If you don’t have a Business Manager account, create one by clicking “Create Account” and follow the instructions.


Step 2: Go to Business Settings

  1. Click on the menu (☰) icon in the top-left corner.
  2. Select “Business Settings” from the dropdown menu.

Step 3: Add a New Ad Account

  1. In Business Settings, find “Accounts” on the left-hand menu.
  2. Click “Ad Accounts” under Accounts.
  3. Click “+ Add”, then select one of the following options:
    • Create a new ad account (for a brand-new account).
    • Request access to an existing ad account (if someone else owns it).
    • Add an existing ad account (if you already have one).

For a new account, click “Create a new ad account”.


Step 4: Enter Ad Account Details

  1. Ad Account Name – Choose a name that represents your business.
  2. Time Zone – Select your correct time zone (affects ad scheduling).
  3. Currency – Choose the currency you want to use for billing.
  4. Payment Method – Add a payment option (credit/debit card, PayPal, or manual payments).
  5. Business Purpose – Select whether you’re using the account for your own business or a client.

Click “Create” once you’ve entered all the details.


Step 5: Assign People and Permissions

After creating the ad account, Facebook will ask you to assign team members.

  • Click “Add People” and enter their Facebook profiles.
  • Assign roles:
    • Admin (full control over ads and billing).
    • Advertiser (can create and manage ads but not handle billing).
    • Analyst (can view performance but cannot make changes).
  • Click “Save” once done.

Step 6: Set Up Payment Method

  1. Go to “Business Settings” > “Payments”.
  2. Click “Add Payment Method” and enter your credit card, PayPal, or other billing options.
  3. Click “Save” to confirm.

Step 7: Start Running Ads

Now your ad account is ready! You can:
✅ Create ads using Facebook Ads Manager.
✅ Define your target audience.
✅ Set budget and duration.
✅ Monitor ad performance.


Final Tips:

✔ Use Facebook Pixel to track conversions.
✔ Set a daily or lifetime budget to control spending.
✔ Follow Facebook’s ad policies to avoid rejection.

Now you’re ready to start advertising on Facebook! 🚀

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